Maximising Event Appeal: 3 Reasons To Invest In Bespoke Exhibition And Event Displays

If you’re looking to make a bigger impact at your next trade show, event, or exhibition, consider investing in bespoke printed displays and signage.

With a range of modular frame systems, stretch fabric displays, shell schemes, and 3D displays available to meet your requirements, scale, and branding, event displays from MTA Digital are guaranteed to impress your customers and guests. In this article, we’ll look at the main reasons to invest in bespoke exhibition and event displays, and how they can help increase your results from face-to-face events.

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1. Made-To-Measure Event Prints

Bespoke printed exhibition displays give you complete control over the design, layout, and messaging of your event presence. This is crucial in large events, in which many exhibitors are competing for the attention of attendees. Bespoke printed displays are an affordable way for you to showcase your individuality and portray a cohesive image and look that will be easily recognisable to your target market. Exhibition and event displays can incorporate your brand colours, logos, messages, and showcase event-specific products and services to maximise engagement.

At trade events, however, consistency is as important as individuality. A large format printing service, such as MTA Digital, allows you to create a single uniform graphic display to tell the story of your brand and draw visitors into your display – combining wow factor with practicality.

2. Stand Out From The Crowd

Trade events can be busy and raucous places, making it difficult for individual exhibition stands to get seen, let alone stand out. Several factors contribute to being able to capture more attention and leaving a memorable impression on attendees, including your pre-event marketing, and any giveaways, presentations, and demos you deliver on the day. However, for ‘in the moment’ visual impact, the most important part of standing out from the crowd is your booth design. Custom-made event and exhibition displays make it easier to grab the attention of passers-by and people who are actively looking for your stand, and can be integrated to ensure that your booth consistently reflects your brand identity and messages, as well as any event theme or specific promotion.

3. Versatility

Bespoke displays can be customised to fit any space, from small booths to large event halls, and can be easily assembled and disassembled, making them perfect for businesses that participate in multiple face-to-face events throughout the year. This ease-of-use and versatility gives you maximum value from your display investment. At the same time, new modules and elements can be added to your display to scale up your capacity and to diversify your offerings.

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For more information about our event displays service and the options available to you, please click here, or get in touch to book a consultation

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Image Source: Canva